On May 24, 2018, the 23rd China Beauty Expo (Shanghai CBE), which attracted worldwide attention, was successfully concluded at the Shanghai International Expo Center. ZRP Printing & Packaging has arrived as promised and will be shown again after 2017 CBE.
"ZRP Printing & Packaging, Beautifying Your Beauty!" is the theme of ZRP’s exhibition in this year. We added new promotional videos, innovative product displays, personalized service experience on the spot and other diversified interactive programs during the exhibition, successfully attracting the attention of nearly 1,000 professional viewers. During the three-day exhibition, there was an endless stream of on-site visitors and the popularity remained high.
At this exhibition, ZRP brought three major theme series of products, including 10 new 3D direct printing packages, 5 intelligent and personalized customized packages, and 13 classic packaging cases over the years. Among them, 3D products attracted enthusiastic response from professional audiences once they were on display, and were highly praised. 3D direct printing is to print special gloss oil on the designated part of the printed sheet and combine it with the rasterized image printed on the printed sheet in advance. The gloss oil was solidified and transferred onto the surface of the printed sheet, thus presenting a naked 3D image on the printed sheet. In this way, the packaging changes from plane to solid and from static to dynamic.
In recent years, with the highlight of individual consumption, products have led the innovative thinking of beauty packaging in the new era with unique appearance and intelligent packaging experience. The intelligent packaging and personalized customized packaging solutions exhibited by ZRP this year have been well received. In particular, on-site personalized experience activities are very popular. Through on-site production of personalized notebooks, consumers can participate in the production process and experience the fun of interaction and creation.
Three days passed quickly. Thanks to the new and old customers who came to the scene and created beautiful memories together with us. Your participation and recognition is the greatest support to ZRP. Let's look forward to CBE in the coming year. We will bring you more surprises, better services and more creative packaging solutions!